Waveblade Sports Roller
Building a sports brand that will change the way you recover.
Waveblade’s concept was to help fitness enthusiasts, therapists and professional athletes recover better from sport activities. Their unique innovative massage tool helps to enhance athletic performance by stretching muscles in multiple and apposing directions, this was the basis for the identity. The strapline distills what Waveblade does, ‘Release. Move. Improve.’ The deliverables covered digital and print artwork.
The most recent project for Waveblade were visuals and brochure for their booth at ISPO Munich, the world’s largest international exhibition for the sports industry. Waveblade won their booth being a national runner up for the 2016 James Dyson Awards.
“Working with Vic has been instrumental in helping us develop a strong and unique brand the totally met the brief. 110% happy with her work and the impact it has had on our brand structure and brand identity. We always get complimented by clients and peers on our branding, so thanks Vic for making us standout! ”
– Matt Waterton — Owner